The Western Cape Government is proud to be supporting the 2017 Ultimate X Action Sports Fest. Six years ago we identified Ultimate X as an emerging event and have seen it become a permanent fixture on the South African extreme sports calendar. Ultimate X has always promoted healthy lifestyles through showcasing action sports and local talent, particularly as an alternative sporting activity for youth. We are confident that this year’s event will continue to support the development of action sports and wish the organising team all the best for this year’s event.
At VonZipper our mission is to #SupportWildLife and deliver premium eyewear, goggles and accessories to the alternative mindset through participation in the sideways subculture. If any event represents “The WildLife” it’s UltimateX and action sports is a sideways subcultural that fits our brand completely unforced. The balls-to-the-wall, thrill-seeking nature of UX speaks to the VonZipper personality and beyond that it’s a world-class event that goes a long way in cultivating the credibility of action sports locally. We’re proud to be supporting UX and in turn we hope that our association fortifies our reputation as a brand that defies tradition and is dedicated to the alternative to convention.
Action sports, by nature, center themselves heavily on the progression , and doing things never done before. This rea ltime progression usually happens organically on it’s own on a day-to-day basis, but when you can bring a collective together , provide an incentive in a competitive environment – the progression is amplified – UltX provides a platform to make this accessible to both core followers and mainstream fans who don’t usually get to witness this progression live.
UltX provides the biggest and best platform to expose various different action sports under 1 roof.
The event has grown from humble core beginnings into the impact event that it is today – the event itself has shown it’s own progression along with the action sports themselves.
Associative marketing pre-event, during event , and post event … and UltX provides the platform for our endorsed riders to expose their skills and the brands associated with them , plus possibly earn some money in the process.
It’s the best multi-discipline action sports event in South Africa , brings the industry together and provides a platform for mainstream fans to experience all the different categories of action sports under 1 roof and without having to leave their seat. This promotes action sports as a whole.
DC is committed to Skateboarding & action sports culture, we want to be 1 of the associated brands that support action sports progression, specifically on the local scene.
Top gear bag designer OGIO still thrives on the substance that spurred its existence…vision. With a specialised product range, loaded with excess features, OGIO dishes out the inner extreme everyone craves. Sharing a synonymous intense direction with action sports, OGIO’s eminence emerged with a die-hard crew and collective insight from Moto, BMX, skate, snow, and surf to revolutionize bag design. The synergy between Ultimate X and OGIO bring to light the core fundamentals that define Ogio: Action Sport Lifestyle and innovation